secure card services

Gift & Loyalty Programs

Gift Program

Electronic Gift cards are one of the easiest and most effective ways to increase sales, track marketing results and customer spending and reward/retain your loyal customers to keep them coming back.

Gift and Loyalty Card Marketing programs are proven to grow your business at lower advertising/marketing costs. If you are not seeing a 15%-25% annual increase in sales, speak with a Gift/Loyalty card Account Representative today. We work with your business to generate results.

Program Benefits

• Gift Cards provide immediate cash flow for your business
• Printed Gift/Loyalty Cards increase your business exposure - built-in advertisements
• Generate new customers
• Increase your customer spending
• Cost-effective advertising and sale promotion
• Track your marketing results and customer spending
• Upgrade from paper certificates

Proven Results

• Gift Cards gain new customers - 65% of shoppers will get or give a gift card this year and over 50% of those cards will go to new customers who have never shopped at that store
• Gift Cards increase your sale amount - customers spend 35%-75% above the card value, i.e., customer with a $50 gift card will spend $67.50 - $87.50 at your location upon their redemption
• No longer give cash back refunds, instead give store credit on gift cards and keep your sales in the store when they are employed as refunds
• You make money even if they do not use the gift card

Customer Benefits

• Ensure that money will be spent where giver intended
• Great gift item - more personal than cash or paper
• Added convenience - perceived value of plastic is high
• Dedicated customer service
• Safer than cash

Employee Benefits

• Ease of use and fewer administrative tasks
• Fun to sell, Server Sales Contests for great prizes

How does it work?

This is a stored value program. Electronic cards replace paper gift certificates. First, the customer pays the Merchant, who then loads the collected value onto a gift card through an approved TenderCard™ terminal. The funds represented on the card stay in the Merchant’s account. The cardholder can redeem the value on the card for goods and services at participating Merchant locations. The amount of the sale is deducted from the card and the balance remaining prints on the receipt. Cards can be reloaded at any time.

Loyalty Program

A point based program that allows Merchants to reward loyal customers! Customers accumulate point based on rules set by the Merchant, may it be a point for every cup of coffee purchased, a point per pound of cheese or something else. These points can then later be redeemed by the Customer for tangible rewards, again based on what rules the Merchant has established. This program provides merchants with the flexibility to tailor a Customer rewards program with the only limit being their creativity!

Gift & Loyalty Program

Bring your stored value and rewards programs to the next level by combining them! With TenderCard™'s combined gift & loyalty program, Merchants can offer the convenience of a gift card and a customer rewards program all on one card! [The gift program and points program run independent of each other, yet work on the same card.]

What are the benefits over Paper gift certificates?

A gift card is a plastic card that is electronically loaded with a stored value [any amount] and issued at the point of sales as a form of tender. A gift card [also known as a stored-value card] is similar to a debit card in form and function. It can be thought of as a pre-paid debit card. Gift cards replace paper gift certificates, in-store merchandise credits, coupons, and cash substitutes.